We never miss an Ulta Beauty sale, since it means stocking up on our go-to products without breaking the budget. Ulta’s Back to School event just kicked off with its BOGO Mini’s Event, and it’s packed with tons of deals on your travel-size beauty essentials now through August 2. Whether you’re heading to class soon or living out your Euro-girl summer dreams, there’s something for everyone.
During this sale, you can mix and match your favorite minis online and get one free (!) for every one you buy. We also threw in other on-sale favorites currently available at Ulta in case you want to stock up on more. From barrier-boosting skin care to sweat-proof makeup, now is a smart time to shop summer essentials before prices bounce back up.
Best Ulta Back-to-School Sale 2025 BOGO Minis Deals
Who doesn’t love a mini beauty product? They’re perfect for travel, tossing in your work bag, or just looking cute on your bathroom counter. If you’re in the market for smaller versions of your go-to staples, now is the time to stock up: The BOGO Minis event kicked off on July 20 and runs through August 2. You can mix and match mini sizes from Allure editor-approved brands—think Tarte, Ouai, and Supergoop—and get one free for every product you buy. Just add your two picks to your cart, and the discount applies automatically.
Color Wow
Mini Dream Coat Supernatural Spray
This post-shower spray has humidity-fighting powers like no other formula we’ve tried. Drench your hair while it’s wet and then blow-dry for smooth strands that last through the heat.
Allure shopping market editor Angela Trakoshis applying Color Wow’s Dream Coat Supernatural Spray
Angela Trakoshis
Benefit Cosmetics
Mini The POREfessional Pore Minimizing Primer
Craving porcelain-smooth skin? Benefit’s smoothing primer is your one-stop shop.
Tarte
Mini Shape Tape Creamy Concealer
Dark spots, undereye circles, acne, and redness stand no chance against Tarte’s super creamy and blendable Shape Tape Concealer.
Former Allure manager of special projects Talia Gutierrez applying Bobbi Brown’s Vitamin Enriched Face Base Moisturizer & Primer
Talia Gutierrez
Bobbi Brown
Mini Vitamin Enriched Face Base Moisturizer & Primer
Loaded with brightening vitamin C and hydrating hyaluronic acid, the mini version of Bobbi Brown’s Vitamin-Enriched Face Base is the nourishing face primer dry skin types will love.
Supergoop!
Mini Mineral Mattescreen SPF 40
If you prefer a matte finish rather than glowy, this SPF will keep oils at bay all day without making you look flat.
Ouai
Mini Anti-Frizz Styling Crème
Upcycled jackfruit and beetroot extract are two unique ingredients that fight frizz all day long.
Clinique
Mini Take The Day Off Cleansing Balm Makeup Remover
Remove your makeup in a flash after a long day out and about with Clinique’s Take The Day Off Cleansing Balm. “It transforms from a silky balm to a gentle oil, leaving your skin clean but never stripped,” shopping market editor Angela Trakoshis says.
Trakoshis using Clinique’s Take Day Off Cleansing Balm Makeup Remover
Angela Trakoshis
Tan-Luxe
Mini The Face Illuminating Self-Tan Drops
Want to look like you just got back from a beach vacay? Tan-Luxe’s Illuminating Self Tan Drops are basically sunshine in a bottle—without the UV damage.
Beekman 1802
Mini Milk Drops Ceramide Serum
This lightweight serum is packed with ingredients like ceramides, squalane, hyaluronic acid, and plant enzymes to give dull skin a boost of
Kiehl’s Since 1851
Mini Ultra Facial Cream with Squalane
Swap your oversized moisturizer for this travel-friendly Kiehl’s essential, which keeps your skin hydrated in transit and all vacation long.
Shop Other Ulta Beauty Deals
Beyond the back-to-school minis, Ulta has tons of full-size beauty deals worth snagging right now. We pulled together some of our favorite picks from the Dyson Airwrap (run, don’t walk) to an Urban Decay setting spray that keeps your makeup in place all day. It’s the perfect time to stock up while the sale lasts.
Dyson
Limited Edition Airwrap i.d. Multi-styler Straight+Wavy in Jasper Plum
Dyson’s iconic Airwrap is $100 off right now (a rare deal!). Grab this hair-transforming tool while the price is still slashed.
Trakoshis using the Dyson Airwrap
Angela Trakoshis
Allure senior news editor Nicola Dall’Asen using Urban Decay’s All Nighter Waterproof Makeup Setting Spray
Nicola Dall’Asen
Urban Decay
All Nighter Waterproof Makeup Setting Spray
Especially in the summer months, a makeup-setting spray is essential, and this one from Urban Decay is an Allure editor staple.
Shark Beauty
SmoothStyle Heated Comb & Blow Dryer Brush
Another hair tool that cuts styling time, the Shark Beauty SmoothStyle Heated Brush is everything you need to get out the door quickly—without slacking on volume.
WeWoreWhat
001 Eau De Parfum
A mix of coconut water, patchouli, and creamy fig is to thank for the addictive aroma of this fragrance, which we’ve been spritzing all summer.
Elizabeth Arden
Hyaluronic Acid Ceramide Capsules Hydra-Plumping Serum
These squeezable capsules from Elizabeth Arden give your skin a hydrating boost anytime, anywhere. Plus, they’re so easy to toss in your bag for on-the-go use!
MAC
208 Synthetic Small Angled Eyebrow Brush
This super precise brush is a makeup kit essential for filling in the brows, creating a sleek cat eye, or even applying lipstick without a smudge in sight.
Lancôme
L’Absolu Rouge Drama Matte Lipstick
This matte lipstick comes in a wide range of gorgeous neutrals and wears beautifully all day—no dryness or stickiness in sight.
Flower Beauty
Stellar Prismatic Highlighter
With iridescent gold flakes layered between super fine pigments, this highlighter offers the type of glow people can see from afar (in a good way!).
LolaVie
Powder Perfect Dry Shampoo
Lolavie’s Powder Dry Shampoo is the ultimate on-the-go hair refresher. Just a few shakes revive second, third, or even fourth-day hair like magic.
Now, shop more summer beauty essentials:
