Frequently asked questions
When are Black Friday and Cyber Monday 2026?
As always, Black Friday technically falls on the Friday after Thanksgiving, which this year is November 27, 2026. Cyber Monday is on November 30, 2026. But many retailers are already rolling out early Black Friday deals throughout November.
Are early Black Friday deals worth it?
Yes, especially if you’re shopping for something that rarely goes on sale. Retailers like Amazon, Walmart, and Best Buy often start discounting popular tech, appliances, and holiday gifts weeks before Black Friday. Some of these early prices can be just as good as what you’ll see Thanksgiving weekend, although there’s no guarantee they won’t drop further. My advice? If an item on your wish list hits a historically low price, it’s worth considering buying now rather than risking it selling out.
What are the biggest sales on Cyber Monday?
Black Friday typically brings deals across tech, home, fashion, and beauty, with some of the biggest price drops of the year. Major tech discounts usually lead the way (Apple AirPods, iPads, smart-home devices, Bluetooth speakers, gaming accessories), followed by deep cuts on kitchen appliances like Ninja air fryers, Keurig coffee makers, and high-powered blenders.
Beauty and skin care sales are also huge: Dyson and Shark hair tools, Sol de Janeiro, and K-beauty brands like Medicube, Laneige, and COSRX often see meaningful markdowns. Clothing deals center on loungewear, winter sweaters, outerwear, denim, and editor-favorite leggings. Many retailers also offer sitewide discounts, making Black Friday one of the lowest-price days of the year to shop across categories.
Which retailers have the best early Black Friday deals now?
Right now, some of the strongest early Black Friday deals are coming from Amazon, Nordstrom, and Ulta. We’re also keeping an eye on Ulta, Quince, Sephora, and major mattress brands (like Casper and DreamCloud, for example) as more sales launch.
Is it better to shop on Black Friday or Cyber Monday?
Both days offer strong deals, since most retailers keep prices consistent across the weekend. Tech devices and big-ticket home and kitchen appliances usually hit their lowest prices around Black Friday—a legacy of old “doorbuster” promotions. Beauty, fashion, and smaller giftable goods often peak on Cyber Monday with sitewide promo codes. If a product is especially popular or limited in stock, it’s smartest to buy it as soon as you see it on sale—even if that’s before Black Friday.
How do I know if a deal is actually good?
A good deal isn’t really about the percentage off, as retailers sometimes inflate list prices. What matters is whether the sale price matches or beats its historical low. Tools like CamelCamelCamel show Amazon price history, and it’s wise to compare big-ticket items across a few retailers and factor in perks like free shipping. If a product rarely goes on sale or comes from a brand that hardly discounts, that’s a real deal.
Glamour’s shopping team is comprised of experienced editors and writers with decades of combined experience covering sales. We track every major deals event—Prime Day, Labor Day, Memorial Day—and spend all year monitoring prices, stock changes, and discount patterns. Because we cover sales full-time, we know which Black Friday markdowns are truly significant versus those you’ll see again later. Other sales matter, but Black Friday and Cyber Monday still reign supreme—and we can spot the best deals.
Meet the Glamour shopping team
- Malia Griggs (this author), Glamour shopping editor who’s covered Black Friday and Cyber Monday for over six years and reports on fashion, beauty, gifting, and tech
- Shanna Shipin, Glamour and Allure senior shopping director who has spent seven years covering Black Friday and Cyber Monday
- Sophie Cockett, Glamour commerce director for the US & UK who, based in London, has spent seven years covering Black Friday and Cyber Monday
- Jake Henry Smith, Glamour shopping editor who has tracked Cyber Week deals for five years and oversees the site’s style coverage, including trends and clothing deals
- Alanna Martine Kilkeary, Glamour beauty shopping writer with five years of experience covering Black Friday beauty sales, from skin care and makeup to beauty devices
