In a typical user journey, both couples need to download the Agapé mobile app to sync with each other’s profiles after which they’re automatically assigned one question a day. “Life gets busy, but we try to answer the question by the end of the day,” Ishani says. “We usually end up talking about [our answers] when we call the other person to say goodnight.” If they don’t have time to chat it out over the phone, the couple can answer the questions in the app and leave notes in each other’s comment sections. The ultimate goal of the app, Agapé says on their website, is for couples to ”both feel and show love.”
With regular user input, the company says the questions become more specific to each couple, thanks to a “complex machine learning algorithm.” Those personalized questions are a big reason Ishani continues to use Agapé. When they don’t want to answer the daily assigned question, they can pick from a different “deck” related to communication, family, and finances.
Then there are other apps, like Arya, that have created an AI powered intimacy concierge to help couples improve their sexual intimacy. The founder of this app, Offer Yehudai, is a serial entrepreneur with a background in advertising and technology who says he saw a massive gap in the market when it came to relationships and intimacy.
“Americans are spending billions investing in their personal wellness. But when I looked for something to help couples invest in their relationships? Nothing.” Offer says. “That’s when I knew we had to create Arya—to bring that same tech-enabled approach to intimacy.”
Walking me through the app, Offer explains that when a user downloads Arya onto their phone, the AI powered “intimacy concierge” has you answer a couple of questions before categorizing people into one of four “Erotic Personas.”
This set of personas was developed by an in-house research team, which is led by Nicholas Velotta, a PhD student at the University of Washington and Pepper Schwartz, PhD, a professor of sociology at University of Washington, after interviewing more than 50,000 couples.
The app’s AI intimacy concierge is trained to curate experiences based on these personas, providing options for virtual experiences through the form of guided techniques, audio erotica experiences and aftercare meditations, as well in person experiences through discreetly delivered packages containing various toys, bondage related materials, and intimacy exercises.