Ouai Fur Bébé Pet Shampoo and Crown Affair The Hydrating Conditioner—“This is my conditioner, but I find that what works well on my hair does great things to Samantha’s.”
Dyson Airwrap—“their hair dryer nozzle and various hairbrush nozzles.”
The dressing-up part happened quite by accident: Plevri had simply dressed Samantha and found a spot in her home where the light was perfect. It’s been a case of trial and error since then, but mostly it’s been one fun, fashion-forward picture after another. “Samantha has found her angles,” says Plevri, laughing, “and I’ve figured out how to work the camera better.” Plevri is quick to point out, though, that this hasn’t entailed a huge financial outlay, as if she was one of the last great haute couture customers. (Though when I ask her which designer she thinks Samantha is best suited to, she says Valentino, and I can totally see it—Alessandro Michele, are you listening?) What she wears is either out of Plevri’s own closet or sourced from one of the many, many good thrift stores in the city. Edinburgh, she points out, “isn’t so much a fashion city as a style city; there’s an eccentricity, a going against the grain, here.”
Photo: Bethany Plevri
Perhaps that’s why we respond so much to seeing Samantha with a roll neck under a swing coat (“She looks great in a swing coat,” Plevri says), or with a multitude of hair clips and a patchwork coat: because… well, just because. It’s what Plevri calls the joy of “wearing something crazy at 10 a.m. on a Wednesday morning,” and that’s a spirit and an attitude we can all get on board with. Adorable and impossibly composed Samantha may be, but we’re also seeing—identifying, enjoying, being inspired by—the way she brings originality and audacity to what she’s wearing.
